Our little Installation

A few weeks ago I told you about a little installation we started in our lobby.  Well most of our objects have been hung by now and it’s so fun looking at them and trying to guess what belongs to who! Here’s a little peek at some of the things we love about our jobs :)

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Style File: Meadow Design Assistant

Style file this week is dedicated to the design assistant on our meadow team. She’s a fabulous dresser with extremely feminine taste. Dresses are her specialty, and her collection is out of this world. Delicate lace, dainty peter pan collars, and retro polka dots are just the details that showed up in her numbers this week. Everything she wears feels like something you’ve never seen before – it looks like a vintage piece with a great story behind it, or a uniquely handmade piece. It’s like she finds special pieces and gives them a home. Her collection of feminine ankle socks is another great aspect to her style. She’s often wearing a pair, and manages to pull off the look so well. No doubt, she has a great wardrobe, and her styling is on point, but her best accessory is the huge smile that lights up every outfit she wears and brings it to life.

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I fell in love with delicate beauty of this lace on her vintage dress!

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She had some awesome nail art going on.

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Snapshot: Sofia McKenna, Philadelphia & Luke Smithers, San Antonio

Today’s Snapshot is of a pair of photographers who wrote in their first email to me, “we are two young photographers, who live far from each other. Though we live on different sides of America, we manage to collaborate and make art together. Distance doesn’t affect our art or relationship; we’re still a dynamic duo.”

Photography by Sofia:

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Photography by Luke:

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Collaborative Work:

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Lives in:

Sofia – I live in the suburbs of Philadelphia, Pennsylvania.

Luke – I call Texas home. But I travel a lot and gather so much inspiration along the way. I’m prone to adventure while on the road! In fact, I may run into Sofia in Paris this spring.

Shoots With:

Sofia – I shoot with my Nikon D90 (digital), my Nikon D90 (film) and a Polaroid camera.

Luke – For digital, a Canon 5D Mark II and for film, a Polaroid 600 SE (although I’m about to start experimenting with medium format!). Sofia and I swap cameras a lot. We may shoot a few videos with her camera but take photos with mine. It all depends on our mood.

Favorite Subject:

Sofia – My favorite subject would have to be people; models and friends help me get my story across. I love to create elaborate, conceptual ideas that tell stories, and provoke people’s imagination. People show such strong emotion, and I find it important and compelling to capture that in the photos. I also love to photograph Luke. We always end up with these personal memories and photo collections of our youth.

Luke – Sofia, of course! We know each other so well that expressing each other through photographs is almost like taking self-portraits. We’re very much a single photographer. But I’m looking forward to exploring photojournalism. I’m fascinated by people who live in rural areas and plan to make some trips out to the country to photograph such distinct characters. There’s so much complexity to play with.

Inspired by:

Sofia- Inspiration comes from just about anything, I could see something silver and it sparks an idea for a shoot. Example: using an oversized spoon and fork for a shoot. Music is also something that has an influence. I listen to music and the songs takes me many places, creating visions in my mind. Fashion, magazines and travel also help me with ideas  but sometimes, I can’t even begin to explain where ideas come from, they just appear out of thin air.

Luke – Youth, maps, Canyons and deserts in the Southwest, hibernation, Alzheimer’s, clocks, shoes across telephone lines, shadows of passing airplanes/clouds. Then again, people fascinate me. Just people. In addition to photographing, I write fiction and verse. Both involve crafting characters without losing the complexity of an actual three-dimensional person. Every person is its own story with dozens of other stories attached like branches. I want to explore these branches, snatch each leaf. Similarly, I want to express this in my photos. An artist is one who can express complexity in a single piece of work.

Random Fact

Sofia- I will be traveling to Paris in June. I am so excited to shoot and live there for 3 weeks!

Luke – This summer, I visited a witch doctor in Africa (called a “sangoma” by natives). It was in the back of his yard in a township near Durban. Although it was the afternoon, time seemed warped inside his healing hut. The only light was from candles. All the different bottles of potions glowed green, purple, orange.  When he explained his healing methods, he kept looking down at his hands in his lap, sometimes moving a finger over the wrinkles on his palm. I left Africa with these beautiful images of the potions and his beaded headdress and his wrinkled hands.

Her website/His website.

Office Style

Day by day I’m so impressed by all of the amazing fashion I come across here at the office. Everywhere there are items that make you want to melt. The styling is so fresh. I find myself staring just taking in the aesthetic of it all.

She was a little camera shy, but I had to capture this necklace for you all. How amazing?!

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I love how she knotted the dress and wore it with printed boots to give this look a laidback feel.

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This crazy mix match of prints is so daring and perfect. I love how the prints have a funky feel yet the look remains retro and feminine overall.

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I love this dressed down look with the lacey layering skort for fall.

Store Style: Velvet Crush

We have a serious crush on velvet. It’s one of our favorite fabrics for fall – both cozy and chic, it adds a rich element of texture to your look.  We can’t get enough, whether it is in the form of a menswear style blazer, wideleg pants or cute shorts. Here are some of our Free People store girls showing how they’d style velvet!

In this look: Slouchy Velvet Blazer, Graphic Lovebug Thermal, Tribal Triangle Collar, Sweetwater Fringe Crossbody.

In this look: Velvet Wideleg Pant, Laguna Coast Pullover… Extreme Comfort.

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On the left: Velvet Wideleg Pant in Rust, We The Free Washed Graphic Tee, Abiza Double Wrap Belt, Fringe Crossbody, Spilling Chains Necklace.

On the right: Velvet Wideleg Pant in Moss, Striped Burnout Top, Shrunken Jacquard Military Jacket, Spilling Chains Necklace.

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In this Look: Slouchy Velvet Blazer, We The Free Eco Thermal Raglan, Vegan Leather Shorts, Velvet Turban, Billie Leather Clutch.

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In this look: Valhalla Velvet Short, Veneto Plaid Corset, Marled Fringe Cardigan, Changing Crochet Legging.

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In this look: Slouchy Velvet Blazer, Solid Pieced Maxi Skirt, Zusto Border Print Scarf, Floppy Brim Hat.

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In this look: Velvet Wideleg Pant, Boxy Crochet Sweater (coming soon).

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On the right: Velvet Wideleg Pant, Vintage Tee, Enchanted Eyelet Dress.

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In this look: Velvet Blazer, Vegan Leather Skirt, Dotted Lace Tee, Bouquet Ankle Sock.

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In this look: Velvet Wideleg Pant, Victorian Inset Tunic.

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In this look: Floral Printed Velvet Overalls, Open Lace Sleeve Top, Crochet Tall Sock, Tribal Stone Bib Necklace.

You all look amazing! Thanks ladies!

Sneak Peek: Julia Stegner by Guy Aroch for Free People October

I’m so excited to give you a sneak peek of one of my favorite catalogs of this year! Photographer Guy Aroch has the magic touch… I love everything he does – and model Julia Stegner looks stunning in these perfect Fall looks.

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The catalog drops on Tuesday. Stay tuned!

DIY Inspiration with FP Bags!

I’ve seen a couple of amazing projects lately using Free People bags, I had to share!

One of our facebook fans shared this photo of a chair they had reupholstered using FP bags. BRILLIANT.

And a sweet little pillow and lampshade from one of our fp girls in Santa Monica! Love it!

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Office Space: BHLDN

By now you have probably heard of our new sister, BHLDN (pronounced Beholden), a line of dresses, accessories and décor for your wedding day.  Over the summer, FP Naomi and I went over to their offices, which are located in Free People’s former home, Building 15.  We got to take a little tour of the office, check out some of the dresses and other samples, and took a bunch of photos for the blog! I have to say, I am not a wedding person – not even a dress person – but I saw a dress at BHLDN that I completely fell in love with! Their stuff is stunning, and we’re proud to have them in our family :)

Here’s a little peek, just for you, behind the scenes at BHLDN.

The gorgeous chandelier in the lobby is made of repurposed glasses! Love.

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The dress that I loved.

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Visit the website: bhldn.com

More Vintage Missoni Pieces added in Vintage Loves!

Our last batch of Vintage Missoni items went fast, so our vintage buyer did some hunting and found some amazing new pieces! Here’s what she had to say about Vintage Missoni.

What do you think makes vintage Missoni so special?

Hands down their amazing knitwear. With the transition to fall and spotlight on sweater dressing last month, it just seemed natural to buy vintage Missoni. Plus I love the fact that Mr. Missoni is still alive, and the designs are still so relevant.

What time period are these items from?

1970s through the 1980s.

Which piece is your favorite?

The natural knit one piece sweater dress with matching belt.  It’s a great transition piece into fall and the color is amazing!!!

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I agree, that sweater dress is gorgeous! Shop Vintage Missoni.

Extreme Vintage Flare Tutorial

This one’s for all you “shorties” out there :) The extreme vintage flares are one of our hottest items right now, but they run a little on the long side – which is great if you’re tall, but for the shorter girls they may need to be trimmed.  Luckily our Free People San Antonio girls put together this adorable tutorial showing you how to cut your extreme flares to make them the perfect length for YOU.

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Love it! Also in love with the new darker shade of the extreme flares… This would work for the extreme flare cords as well!

Another Awesome Job Alert!

Calling all artists, fashion, and design junkies!! Do you love to create inviting atmospheres? Do you constantly add touches of detail to transform a space? Do you understand the Free People brand thoroughly and love the aesthetic, constantly trying to recreate it in your own world?

Free People is looking to hire a District Visual Manager for its Wholesale division to manage all aspects of merchandising for their specific region. The role requires a highly motivated, energetic, and organized individual, who can drive sales through creative ideas and analysis of what works.

Role & Responsibility:

Training and Development:

  • Educate and motivate sales associates, specialists and management in each store within the region about the product, sales goals and merchandising objectives
  • Build the Free People Clientele through customer service and leading by example in the Free People Shop
  • Train associates on how to build multiple sales and use the directives as a guide for putting key looks together

Merchandising:

  • Merchandise the floor space to reflect the Free People Corporate image based on the current trend of the season
  • Communicate and establish effective relationships with visual managers, merchandise managers, selling managers and sales staff to create the Free People Image
  • Utilize and pass out visual lookbooks and directives to ensure our images are being recreated within the department store environment
  • Consistent communication with store management regarding floor space, numbers analysis, selling events and review of specialist performance

Selling Analysis:

  • Analyze and communicate weekly goals to each store of responsibility
  • Review allocations to your individual stores and communicate any issues
  • Submit competitive recaps and detailed weekly recaps
  • Conduct seminars with stores on a quarterly basis

Job Location

New York, NY US

Position Type

Full-Time/Regular

For more info and to apply, click here.