Philadelphia is made up of many different neighborhoods, and the one I spend most of my time in is Fishtown. Here you can find one of my favorite boutiques in the city: Two Percent To Glory. Read More
Philly File: Sarah of Two Percent To Glory
Plant Shop I Love: City Planter
It’s rare that you go inside to get a breath of fresh air, but that’s exactly my intention when I go to City Planter. Read More
Free People Horoscopes, Week Of October 21-27
For our 7 days of giveaways in celebration of the blog’s birthday, today we are giving away a free reading with our amazing astrologer Tracy Allen!
To enter: Tweet the link to this blog post, and leave a comment below with your Twitter handle!
Horoscopes by Tracy Allen. Read More
Happy Birthday BLDG 25 Blog! 7 Days Of Giveaways Start Today
It’s hard to believe another year has already gone by! Today marks the 7th birthday of the blog, and we can’t believe how fast it is growing up. Read More
Scenes From The Office
Here is what was going around the office this week! Read More
About A Girl: Lana, Our Senior Store Manager
You all know this instance… when you meet someone for the first time, yet it feels like just yesterday the two of you were reminiscing on family and childhood fun. Yes, those that you’ve known for seconds are also subsequently the same person you’ve known for years.
Lana is one of these souls. Read More
Local Gem: Soy Cafe
On a main street in Philly’s Northern Liberties neighborhood is a quiet café that has my heart: Soy Café. It’s one of those places where you walk in for the first time and immediately feel like you’ve been there before. Like the home of an old friend. It’s comfortable. Bursting with shape and color left and right, the décor is an eclectic mix of new and vintage furniture and wall art made by local artists. There’s a small area where you can buy little creations from local artists, as well – like pressed-flower cards and handmade jewelry. I love the idea of local businesses supporting other local businesses — so sweet. Read More
Meet Our New Model Sam
I’m always so intrigued to find out more about the models we use. After all, they’re the faces of our brand, and do such a beautiful job bringing our clothing to life. We had a new model in the studio yesterday, so I thought this would be the perfect opportunity to introduce her to you all! Read More
Free People Horoscopes, Week Of October 14-20
Horoscopes by Tracy Allen. Read More
Guest Post: Sage Erickson In Biarritz, France
We are so excited to share this guest post from our good friend, professional surfer Sage Erickson! Read More
Scenes From The Office
I love seeing fall colors pop up throughout the office. Pumpkins and gourds are working their way onto desks, and the leaves outside are changing into their fall form. Have a peek at what was going on this week at Free People! Read More
Meet Amy, Our West Coast Writer!
Today I am beyond excited to introduce you all to our new west coast writer, Amy! If you’re a longtime reader of this blog you’ll recognize her from previous features here on the blog, and we are thrilled to officially welcome her into the Free People family. With our headquarters located on the east coast, we are so excited to bring on a west coast writer to cover all of the amazing things going on out west, from fashion to travel and everything in between. In the time I’ve known Amy she has quickly become someone who greatly inspires me through her writing, outlook on life, and creative vision, and we can’t wait for her to inspire you all as well. Read on to learn a bit more about her and join me in welcoming her to the BLDG 25 Blog! Read More