Stay inspired and dont miss a thing. Weekly updates from BLDG 25

Post image for Happy Thanksgiving

We lost power in our office! We’ve been sent home for the holiday but I’ll be back Friday – and keep an eye out for a post with a rundown on what some of our stores are doing for Black Friday :)

Hope you all have a very happy holiday full of family, friends and good food!



Anna -Nov 23, 2011, 3:34PM
Happy Thanksgiving :)
Christina -Nov 23, 2011, 12:31PM
Lucky ducks getting to leave early for the Holiday. Happy Thanksgiving! xo, Christina

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We were so impressed with all of your recommendations last week on store music! There were some that are already on our mixes or that we’ve talked about in our meetings, and also a lot of new ones! Read More

Laurel -Nov 24, 2011, 11:11AM
it's always lovely to hear different types of music, with the rapid widespread use of the internet to spread music there are so many new types and kinds readily available to all. It's not always easy to find decent music. Thank you for posting this.
Cherie -Nov 23, 2011, 5:55PM
omg, i love this playlist! keep them coming!!

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Post image for Details: Layering Basics

Our adorable beach designer – love the batman tee! A colorful scarf is a nice touch :)

There’s a lot going on here, but it works so well!


Keep cozy by throwing the textured shrug over a layering top like the striped burnout!


One of our designers just got this beautiful vintage bracelet.


Headphones = awesome accessory :)


Love this look!! Denim overalls over the dotted lace tee. Super cute.


I love this delicate bracelet – I feel like it would be easy to make something similar!


You can never have too many layers :) pair a slip with a long tank and a cute printed tunic!


Cute camis add pretty, delicate layers :) And the amazing eclipse necklace.


Cozy layering – with the ruffle leggings, slouchy socks and ankle boots.


Cute pin :)


Lastly, Mista French keeps cozy in his little plaid coat :)

Victoria -Nov 24, 2011, 4:10PM
I like d photo in d post. -Nov 24, 2011, 6:50AM
hey! If I could I would wear only free people all the time. Definitely my favorite brand.

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Post image for blame it on the falling sky














The days are shorter, darkness settles over the city…I am craving mysterious woods to wander and a cabin warmed by crackling fire and hot apple cider.

What’s everyone doing for Thanksgiving?

click on images for sources.

shanon -Nov 27, 2011, 11:18PM
Jesse -Nov 22, 2011, 12:16PM
I know exactly the location of the third to last photo of the books on the stairwell. It's a place called the Paris Market, in Savannah, GA - a location with enough good vibes to have brought me to that city almost single-handedly.

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Post image for Two New Stores Opening Tomorrow!

First up, Free People is coming to Michigan! Troy, MI, to be exact, and we’re celebrating with a grand opening party all day long tomorrow (10AM – 9PM)!

They will have cookies and coffee and a beautiful new store to shop! For more info and to RSVP check out their facebook event.



Also opening tomorrow, Free People Water Tower Place! They will be celebrating with a holiday party and treats from 6pm-9pm!

Plus, with the purchase of any holiday sweater or dress, you’ll be entered in a raffle to win a $50 FP gift card!
Fore more info and to RSVP click here.
Bridget -Dec 10, 2013, 3:00PM
Yes, Madison, W!
Cera -Dec 09, 2012, 9:54PM
MADISON, WI. please?!

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Post image for Style File: Intimates Fashion Manager

Our head intimates buyer is one stylish lady who knows what she likes and sticks to it. Two of those things definitely seem to be platform shoes and oversized tops. She pulls the two together in a modern hippie sort of way. It’s chic with free spirited accents, like a vintage print or edgy hand piece, thrown in. Her hair is almost always down and perfectly tousled to top off the look.

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Stars & moons on her nails!

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The fur bomber makes the look (similar style here).

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Picnik collage

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<3 the wash on these jeans

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myla -Nov 25, 2011, 3:17PM
charming and lovely <3
Ann -Nov 23, 2011, 1:13AM
what black dress is she wearing? is it from FP?

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Post image for An Interview with Artist Sara Rahbar

This month we’ve been exploring some of the decades that inspire the fashion we see and love today – Paris in the 1920s, America in the 1950s, Morocco in the 1970s – all leading up to today. The twentytens and the modern girl, who mixes together all of the little pieces that make her who she is – her various inspirations, quirks, ethnicities – turning them into something entirely unique to her. It couldn’t be more fitting, then, that the modern section of our catalog featured a flag by artist Sara Rahbar.

I posted some of her flags on the blog a little while back… i was fascinated by them, and love the idea of a flag being made up of many elements that represent different places, ideas and stories.  Read on for an interview with Sara and to learn more about the flags in her own words.


When did you first come up with the concept behind your Flag Series?

It was in 2005 when I was studying at central saint martins in London, it was for my final project… And I never thought that it would be a series, I thought that I would just make one.

What are some of the materials that you use to make your flags, and where do you find them?

I use anything that inspires me, anything that I am excited and passionate about, and anything that is “sew-able”… there are so many objects that I find that I love and want to use, but they are too large or too heavy for sewing, it has gotten to the point that the objects have completely taken over.  I think that’s why I’m starting to do sculpture now.

As for where I find my materials, well just about anywhere that I can, and I mean ANYWHERE.  I go to the most bizarre places to find things… from bazaars in Tehran, to flea markets in Pennsylvania, from Vietnam vets to little old ladies on the street… I see a million things and I pick two, editing is very important.

I am just as passionate about the objects that I find, as I am about making the work and the final outcome. Gathering these items is such an important part of my process.

What is the meaning behind the particular flag used in our catalog shoot?

There is never any one particular meaning, these pieces are like pages in a book, they are like pieces in huge puzzle.

This work is very personal for me and it’s a direct reflection of my life. In the end I am just a human being talking about my life to other human beings, the work is just an outcome of the way that I view the world and others around me.

It’s about falling, standing and attempting to survive it all. In the end we are all in exile, we are all just visiting and we all come to this earth alone and we leave alone. But while we are here we try so desperately to belong to something, to someone and to somewhere.

Art often inspires fashion.  Does fashion ever inspire your art?

Yes, sure it can, anything can inspire me, anything can spark something, trigger something. The most random things can inspire me; there really is no rhyme or reason to it, it’s just instinctual.

What people have had the most influence on you and your art?

Wow this is a very difficult question for me, mainly because a million different things inspire me every minute of the day, and I have a really bad memory and cant keep track of it all. My mind is a very overwhelming place to be sometimes… that’s why I jot things down a lot, to get them out of my head so that I can make room for new things to enter.

But there really are an endless amount of people that inspire me, from film makers, to artists, to writers, to my mother and brother… the list would really go on, and on, and on…

What does Free mean to you?

Being free is just a state of mind.

If you were to create a flag inspired by Free People, what would it look like?

I couldn’t tell you that in an interview, it all comes to me very instinctually when I’m making the work. I could only show it to you when it’s done. It’s an unexplainable moment, flickers of colors and shapes, I have learned throughout the years to trust my instincts, and let them guide me.

Personally I feel that it loses something when I talk about it, I believe it all happens in the making of the work.  I could try to make a piece about Sylvia Plath’s poems, but what would be the point…her words are powerful enough on their own. I think good work, really good work, moves you beyond words.

So inspiring. I love what she said about having to write things down to make more room in her head – I feel that way all the time. To see more of Sara’s amazing work, visit her website.

Kara -Nov 22, 2011, 2:29PM
Definitely inspiring. I LOVE mixed media. Thanks for sharing!! xo Kara

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Post image for Blogger Diary: Birthdays and Photography

“How old would you be if you didn’t know how old you were?”

My birthday was last week… its funny how as you get older, you start to worry about birthdays more, and want to acknowledge them less. I’ve always felt that the day itself doesn’t really hold much significance, but whenever it comes around I think of it as a time to reflect on the past year, and also think about the year ahead and what I want to do with it.

My dad got me a new camera. As someone who once aspired to be a professional photographer, and built a darkroom in his parents basement, he appreciates photography and has always been incredibly supportive of my little “hobby.” I’ve taken photography classes in the past, but with film, not digital – and this year I want to make a conscious effort to work on it.

So over the past week I’ve been playing around with the new camera a lot, and using it to capture little bits of what I’ve been up to…


My friend made homemade apple cider using tea-bags filled with spices (and a little bit of rum)… YUM!


And after several months of living in my current apartment, I FINALLY got around to hanging up some artwork! The fish is by my sister’s super talented boyfriend; one of my best friends had the painting on the left below done of my shore house –the sweetest gift I’ve ever gotten.



I spent some time yesterday working on a DIY with these fun colors of embroidery floss! Can’t wait to share :)


And lastly, I thought I’d share a few of the Free People items i can’t stop wearing lately! The velvet extreme flares are the most comfortable, luxurious pants I’ve ever worn – they’re getting a lot of wear this season. My sister got me the marled yarn pullover in this lovely wine color and it’s my new favorite sweater! And technically my Gola sneakers are from February of last year when we sold them before, but I still love them just as much today and am contemplating getting another color… put together these items make a cute outfit too!

And, my kitten Jam, who always wants to be the center of attention :)

Oh and to answer the question I started with… I think I would think I’m in my early twenties. How about you??

sassyj -Nov 22, 2011, 1:05PM
Love the paintings of the fish and the beach house!! so sweet:) I would be 29.
fp julia -Nov 22, 2011, 10:53AM
faith - its a canon rebel it takes such lovely photos :)

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Post image for Featured Jewelry Designer: Erickson Beamon

Pictured: Mixed Gem Statement Ring, Rhinestone Statement Ring, Rhinestone Wrap Ring.

Our featured artist this month is certainly appropriate for the time of year – Erickson Beamon creates a universe “where glittering snowflakes freeze into delicate drop earrings, black roses bloom on bangles, a brave new world is being charted out with yards of pearls and the duchess of fabulous rules the roost”

Their work is the epitome of statement jewelry – they create pieces that not only compliment an outfit, they become an important part of it.  The rings we are featuring by Erickson Beamon scream holiday party – they truly do look like crystals of ice that will add the perfect dazzle to your holiday outfit.

I love Erickson Beamon’s artistic approach to jewelry design – for their spring/summer 2012 presentation at fashion week they created a lush garden scene called “Back to Eden,” that housed four incredible mannequins covered in their baubles and designs. They’re incredible!


Shop our collection by Erickson Beamon.

motorcycle helmet speakers -Nov 01, 2014, 2:57AM
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janella -Nov 27, 2011, 11:59AM
check out Nick Cave!

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Post image for Monday Quote

It’s lovely to know that the world can’t interfere with the inside of your head.”

– Frank McCourt


alexandra -Nov 21, 2011, 11:29PM
jocee -Nov 21, 2011, 4:40PM
amen. -jocee <3

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Post image for Sunday Funday: A few more from Morocco

I’ve had the pleasure of going to one of our catalog shoots, so I know first-hand that our catalog team is amazing and so much fun – these photos definitely capture that spirit! Behind the scenes from our holiday catalog shoot :)










What a great crew :) Photos by Thomas Northcut.

blahblah -Oct 01, 2014, 9:45PM
Good article thanks for posting it!!! blahblah
pussy kyle uchitel -May 07, 2014, 8:55PM
Wow, this piece of writing is fastidious, my younger sister is analyzing such things, thus I am going to tell her.

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Post image for The Perfect “Dillas”

Ever since Napolean Dynamite came out, I’ve been calling them “dillas.” Years later it’s far too ingrained into my vernacular to go back, so please excuse the blatant mutilation of an otherwise perfect Spanish word. Quesadillas are one of those foods that I think no American can live without once in a while. They’re the perfect blend of cheesy (who doesn’t like cheesy), carbohydrates, and (in my preference) loads of veggies – all topped off with sour cream. I like mine with a zesty flavor which I achieve using generous amounts of cilantro, garlic, and chili pepper. It gives the dillas that Mexican food sucking-air-through-your-front-teeth sort of satisfaction. Who doesn’t love that?

Ingredients (Yields 5 Quesadillas):

10 8” Tortillas (I pick mine up fresh from a Mexican joint in Philly – highly suggest it if you can find a place near you which does the same.)

1 Package of Mexican Blend Cheese or Shredded Montery Jack

¼ Red Onion – chopped finely

1 Small package of Cherry Tomatoes – cut into quarters

1 Green Pepper – chopped

2 Cloves of Garlic – minced

1 Tbsp Chopped Cilantro

1 Tsp Lime Juice

½ Tsp Chili Powder

½ Tsp Garlic Powder

½ Tsp Cumin

Salt & Pepper to Taste

You’ll also need a Panini press or George Foreman-type machine, but you could also probably pull them off in the oven or toaster oven.


Combine onion, green pepper, tomatoes, cilantro, lime juice, and seasonings in a medium bowl.

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Preheat your grill

Place a tortilla down onto the grill. Cover with desired amount of cheese, and then sprinkle with filling mixture. (I also cooked up some shrimp and added it to some. To do this, just cut raw shrimp into smaller pieces, and then sauté beforehand to have it ready.)

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Sprinkle more cheese on top, and then cover with another tortilla.

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Close grill, and let cook for about 8-10 minutes, and then they’re ready!

Garnish with sour cream, guacamole, salsa, or hot sauce – whatever you want…

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Nora -Jan 17, 2013, 12:59PM
A big 'oh hi' from the Netherlands. I know this is an old post, just love the treàsures that are still kept in your archive. Making these tonight for my semi mexican boyfriend. Still have to go to the groceries store, bit already enjoying the pre-taste of this recipe. <3
molly -Jan 22, 2012, 6:19PM
i am doing a nutrition project for high school health class i am going to make these quesidillias as a demonstration:) love you free people <3

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