We all have an endless summer in our mind and this week’s trend “Hazy Days” emphasizes the all-day-at-the-beach feeling. You wake up and head to the ocean in the lightest and comfiest of clothes.
Trend: Hazy Days
Author: fp jemma
Obsessions: Swim
It’s that time of year where swim becomes an important thought: summer vacation, weekend park hang-outs and the notion of being free. We love a good bikini — it’s a necessity.
Here at Free People we think about swim as a lifestyle — we daydream about the beach girl, so we wanted to find out what our fashion manager and buyer for swim and intimates are thinking about this summer.
Pattie Boyd, Style Icon
Pattie Boyd had a dreamy, girl-next-door look to her that melted people’s hearts back in the ‘60s. The English model and photographer, who at the age of 19 become George Harrison’s wife, was said to have inspired many of the Beatles love songs. Her look consisted of cute miniskirts, short shift dresses, dolly shoes and polka dot hair bands.
Beauty Tips: 5 FP Girls… 5 Great Tried and Tested Beauty Tips
Beauty tips from our Beach Designer: I’m always intrigued by what people do for their beauty regime — it inspires me to change up my routine and try new things. Change can be great for the body, mind and soul…
I asked 5 FP girls what their “can’t live without” trick is to looking so gorgeous and here it goes…
Decor: All White Everything
Recently I decorated my bedroom — I transformed it to an all-white room; white floorboards, white walls, white curtains, white bed sheets… you name it, everything’s white.
I’ve been collecting tears for so long of white decor that I thought it was about time. It’s so refreshing and I love the purity and clarity it holds. It opens up the smallest spaces and creates a little heaven.
Nail Art Inspiration
Here’s some nail art inspiration for your Saturday. The obsession is still ongoing… summer is the perfect time to go all out and experiment with your nails and jazz them up a little with colour.
We show you our most loved nail art inspiration this week.
An Interview with Folk Fibers
Folk Fibers is a small business based in Austin; it has brought old world charm and traditional techniques back to the forefront of people’s minds with handcrafted and naturally dyed patchwork quilts.
Get to know the lady behind the label… we introduce you to Maura Grace Ambrose and her label Folk Fibers.
An Editorial We Love: ‘There Was a Whisper’ by Mick de Lint for Fashion Gone Rogue
At least once a day I go onto Fashion Gone Rogue for some daily inspiration. Read More
Designer Feature: Born to Run
To run alongside our Americana trend, I caught up with one of our designers to find out what exactly Americana means to her. I always love the work process of our designers; seeing their hand-drawn sketches, then the product and then finally it coming to life in a beautifully styled catalog or lookbook.
Trend: Accessories “It’s Raining Cats and Dogs”
Have seen the newest addition to our scarf family? This one is extra special! To go along with the Americana theme, we launched an update to our American Flag scarf that you all love so much. This one has some extra love on it, though!
Office Style
Office Style this week has a lot of couples who complimented each other… subconsciously that is. There was also a lot of denim being worn, which matches perfectly with our trend of the week: Americana “Born to Run.” We love denim being worn with white and this was exactly how it was being worn this week.
FP One, An Interview
FP One is a beautiful label within Free People that’s true to Free People’s heart. FP One is a label that constantly reminds me of an Indian summer: beautiful colors, intricate details that stay in your mind and a journey — without even knowing it — through India.
We caught up with the latest addition to the team to find out what’s inspiring her right now.